Definition
A comprehensive process combining statistical methods and judgment to estimate demand for products or services.
Learn more about Demand Planning
Supply chain managers working with sales and marketing can ensure products in demand match with available supply to maximize profits.
When managers foster collaboration among forecasting, production, and marketing teams, they can align on demand expectations and share insights across various functions, improving demand forecasts.
Prior S&OP planning assumed supply was plentiful, and that forecasting could be done using historical demand. Thus, I realized that at least two special planning teams would have to be assembled to support forecasting and planning under…
Supply chain managers working with sales and marketing can ensure products in demand match with available supply to maximize profits.
Supply chains need to start adjusting strategies to meet the demands required of older generations whose buying influence will grow in future years.
Join our webinar, hosted by Adrian Wood and Robert Oliver from Dassault Systèmes, to discuss an integrated approach to S&OP and how advanced modeling and optimization capabilities allow you to achieve key results:
On this episode of The Rebound, we talk to Jonathan Karelse about how the biases we all bring to the job can lead out best laid plans astray.
With a few simple but important metrics and process steps, your company can reap the benefits of better forecast accuracy within a few months.
The electronic supply chain is living with mixed signals, but now has an opportunity to improve the accuracy of demand information.
Beyond intuition in medical device supply chains
