Definition
CRM stands for Customer Relationship Management. It's a technology for managing all your company's relationships and interactions with customers and potential customers. CRM is a strategy and set of tools designed to manage customer data, track customer interactions and automate sales processes. Some of the goals of CRM are to improve business relationships, increase customer retention, and drive sales growth.
Learn more about CRM
The ability to communicate and diffuse knowledge is critical to supply chain success, yet the utilization of salespeople as a communication conduit within the supply chain is surprisingly undervalued, exposing a critical opportunity.
A new survey found that 87% of B2B leaders say a supply chain management system is the most important solution to offering a frictionless digital purchasing journey to customers.
In an unpredictable, customer-driven world, we are painfully learning the impact of ignoring enterprise-wide supplier relationships
How Princess Auto Ltd uses a consumer-driven, store-centric fulfillment model to plan and satisfy all customer demand.
Running out of cash is the main reason why micro and small enterprises (MSEs) face bankruptcy. Limited cash reserves also interfere with the companies’ profitability and growth potential.
Over the last year, customers have been forgiving when it comes to delays and missed expectations, but that goodwill won’t last forever. The best supply chains must put their customers at the center of their operations.
EPT is viewed as the reward for being a good customer. But what does it mean, and how do you achieve it for lasting results and competitive advantage?
Oxford Economics has predicted that the amount of Baby Boomers in the global workforce would drop 9 percent between 2015 and 2020, from 31 percent in 2015 to 22 percent in 2020. Since then, a record 70 million baby boomers have retired. This has…
At industrial-product companies understanding sales activities is critical to developing them.
